Ride the Cosmic Bus!

CGI can be used for so much more than just animation....

And to prove it Red5 has recently completed some image creation for the new logo and look for Cosmic.

The logo was built in 3D software then placed in the 'warehouse' environment giving us and Cosmic Marketing & Creative Director, Tim Hewitt, complete control over the look, lighting and aesthetic of the artwork . 

Once complete the image was rendered a full resolution and used as base for advertising and marketing materials.

Then they put it on Facebook...

Cosmic Facebook

And then they put it on a bus (or two)...

Cosmic Bus

 

And a few bus stops...

Cosmic Adshel

 

And then, of course, we created an animation (cos it seemed like a shame not to...)

One asset, multiple purposes and uses.....

You gotta love CGI...